The quality of the print finishing was key to the quality of the product
Hannah Werning produced a series of commissioned illustrations which were used throughout the brochure and subsequent marketing campaign
A combination of onion skin papers and illustrations were used to replicate the flock feel of original William Morris papers
Black and white commissioned and bought imagery was used throughout the technical sections
And high contrast colour imagery was used as a contrast in the sales-led sections
Close-up shots of technical aspects of the finishing went to complement the overall feel of quality
